Optimum Nutrition
Optimum Nutrition, has been setting the Gold Standard in sports nutrition for more than 30 years.
In addition to making Gold Standard 100% Whey the world’s best-selling whey protein powder, Optimum Nutrition created the slowly digesting protein category with Gold Standard 100% Casein. Optimum Nutrition also created the anytime energy category, which remains dominated by Essential Amino Energy, and launched the Optimum Protein Bar and the Protein Crisp Bar, the perfect on-the-go protein snacks.